Online Course Platforms Comparison
There are many different types of online course platforms to choose between.
There are the online course marketplaces, the stand along LMS software and more.
Trying to decide which one is right for you can be super frustrating.
In this post I am going to go over the different types of online course platforms and some examples of each.
Online Course Marketplaces
Online course marketplaces are a company that already sells online courses and has their own audience.
Some examples of this would be Udemy and Skillshare.
The pros of an online course marketplace is there is already an audience on there looking to buy an online course.
This means you do not have to market and build an audience yourself, but it does help.
The cons are they are not your students.
You do not get to collect their emails and continue to market to them excepted in a limited way through the marketplace.
You also get less control over your pricing and how you format your online course.
Learning Management Systems
Learning management systems are usually stand alone platforms you use to host and sell your online course.
These are controlled by you and all have different features.
Examples of an LMS are Teachable, Thinkific and Podia.
The pros of using a system like this is complete control over your content and pricing.
These are your students and you can collect their emails and market to them as you see fit.
The cons are it is all on you.
There is no one to market your online course for you.
You need to find your leads and sell it yourself.
Another con could be price.
There are some LMS systems that have a free version, but these can be very limited.
All-In-One Business Systems
The all in one business system is a popular choice for experienced online course creators.
They have all the bells and whistles as well as all the controls you want.
They usually include automated email, websites, sales pages, and more.
Examples of this would be Kajabi or Click Funnels.
The pro in using a system like this is that everything you could need is included.
You will not have to fight with trying to get your learning management system to talk to your email system.
The con with using a system like this is usually the price.
A big software package usually comes with a big price tag.
If you are just starting out, you are risking a lot of loss here.
Another con can be learning to use all that fancy software.
You may need to take time to learn it all or hire someone who can do all that for you.
There are many other ways to sell your online courses.
You can get super simple or complex with many different types of software.
These are just the primary ways that you will see out there created specifically for selling online courses.
That means it will be easy to find tutorials on them.
If you are interested in checking out more of my videos on online course platforms, check out my playlist here.