What is Zapier automation, and how can it help me with my online courses? Zapier is an automation software that can help you save time by doing repetitive tasks for you. Zapier automates your workflow by connecting your learning management system, your marketing email, and other business systems that you use in creating online courses. In short, Zapier makes different software work together.
If you’ve ever been frustrated because the learning management system you chose did not work with Deadline Funnel, Constant Contact or another system that you want to use, not to worry. Your Online Course Platform probably works with Zapier, and Zapier works with more than 4000 different software companies. Let’s take a look at some of those.
You can check out the video or keep scrolling if you prefer reading.
What Software Works With Zapier?
When you first get on the Zapier website, you go up to the top and hit ‘Explore’. Then go to ‘apps that work with Zapier’. Zapier refers to all the software it works with as apps. That takes you to a page that is going to give you a list of the top 100 apps. On this list are things like Google Sheets, Gmail, Slack, Google Calendar, MailChimp, Twitter, Trello, Discord, Active Campaign, and a ton more.
Because they work with so many apps, they have a list of categories on the left sidebar. Now, because you don’t want to dig through 4000+ apps to find the software you are looking for, it’s best to use the search bar at the top. You just click in there and put the name of the software that you’re looking for.
Online Course Software That Works With Zapier
Zapier works with many online course platforms, also known as learning management systems. Here are just a few of them.
- and many more.
One of the most popular learning management systems that I recommend is Podia. When I put Podia in the search bar, it pops up directly under there. I can click through on Podia, and it has its own page on this page. If you keep scrolling down the page, it will show you the most popular ways that people use Podia with Zapier.
You can use it to subscribe Podia customers to MailChimp. In other words, when somebody buys a Podia course, it automatically puts your new student in your MailChimp email list. You may want to create a sheet that shows your sales on Google Sheets. You can do that as well. When someone buys something from you on Podia, it will trigger a zap that will put a row on a particular Google Sheet for you. A zap is what it is called when one software connected to Zapier triggers another software you have connected to Zapier to do something.
Email Marketing Software That Works With Zapier
Zapier also works with a lot of email marketing software. Here is a list of just a few of them.
- Constant Contact
I use MailerLite as my marketing email and recommend it to my clients on my resources page. So, I would want Podia to connect with MailerLite, if it doesn’t do it natively already. I could just put MailerLite in the search box at the top. Once I do that, the MailerLite classic and MailerLite come up. I’m actually still on the classic because it just changed, so I can click there. That tells me that one of the most popular ones is to create an update to MailerLite subscribers for new sales in Podia. Now there’s a lot more that I can do with those programs.
What Is A Trigger In Zapier?
A trigger in Zapier is a signal it gets from a software that is connected to Zapier. There are different triggers and actions for each software. When I am on the Podia page, it’s going to show me all the Podia triggers. Someone makes a purchase from me on Podia, someone becomes a member of my Podia membership, someone cancels their membership. These are all triggers. When one of these things happen, it can trigger action in another software. It can create an updated MailerLite subscription every time there is a new sale in Podia. That is just one example of how Zapier works. Triggers are used to create actions.
What Is An Action In Zapier?
And action is what happens when Zapier detects a trigger. Using the example above, the trigger is when someone purchased the course. The action was that they were added to the MailerLite email list. When you have your software connected to Zapier, you can choose what triggers it listens for and what action it takes when it detects those triggers.
Let’s try another one. Let’s put in Teachable. Popular ways that people use Teachable are adding Teachable students to Active Campaign, subscribing new Teachable students to AWeber, logging new Teachable sales on Google Sheets. Another way you can use Zapier is to enroll users in a Teachable course with a new paid Shopify order. In other words, if you’re using Shopify to sell your Teachable courses, instead of using Teachable, when they pay for the course on Shopify, it will automatically enroll them in that Teachable course.
Additional Software You May Use With Zapier
As I said, there are more than 4000 apps, and you may want to integrate things like Deadline Funnels, webinar software, even Zoom. You can use it with other form software, like Typeform. You can use it with calendar software like Calendly. This would be handy if you are booking live events or consulting calls.
As an example, I put Thinkific to Zoom. One of the triggers they have here is when a course is completed, it creates a meeting in Zoom. This gives you an opportunity to follow up with your students and see how they liked your course. That is a great time to get a testimonial. Some other triggers that work with Thinkific are when a lesson is completed, if a new user enrolls or a subscription is canceled. That can give you an opportunity to send a particular email sequence.
Getting Started With Zapier
When you first sign into Zapier, it’s going to take you to your dashboard. That is your main hub. That is where you are going to be able to start creating your zaps. Right up at the top, it’s going to tell you to create your own workflow. A workflow is where you put in the different software that you want to connect to and in what order. Zapier is going to walk you through the steps you need to make sure your software is connected properly.
After you have some zaps created, this is where you will come to edit zaps and create new zaps. This is also where you can add new software, delete software you no longer use and see your history.
More Zapier Examples
Here are some examples of some of the zaps I have and how I use Zapier. I actually have Book Like A Boss to MailerLite. When somebody books a one-on-one consulting call with me, or purchases one of my products over on Book Like A Boss, it automatically adds them to my email list. I can actually pick what section of my email list in MailerLite. I have different groups, which are kind of like buckets, and depending on what they buy, I can have them go into a particular group.
I also sell my group coaching program over on Gumroad. At the time, when I signed up for Circle, they did not have a payment processing plan. So, I decided to use Gumroad for this. When somebody purchases a membership to my group coaching program over on Gumroad, it adds them to a particular list in MailerLite. It also adds them as a new member in Circle where I host my community. I also have another one, where if they quit being a member of my group, it automatically removes them from Circle. So, I don’t have to keep going in there just to put people in and take people out. Zapier does it automatically for me and saves me a ton of time.
How To Create A Workflow On Zapier
I did another video where I walked you through exactly how to set up zaps. If you are planning to set up an account on Zapier, I recommend you watch this video as well. You can go about 2 minutes in to get past the introduction and pricing part. I hope you find Zapier helpful in saving you time in your online course journey.